The homeownership marketplace
Buy, sell, finance and manage your home
With a marketplace of experts beside you, your pros or ours, and Naya, our assistant, guiding every step.
- Your professionals or ours
- Guided by Naya
- Free to create an account
Homeownership today
Buying a home means a dozen people who don’t talk to each other
An agent, a lender, an inspector, title, insurance, movers. Each has their own list, their own inbox and their own idea of what happens next, and you are the one keeping track.
A pile of unfinished tasks from different people: disclosures waiting on the seller, pay stubs for the lender, an unconfirmed inspection, two insurance quotes, a title question and a moving date.
What we do
How Finaya makes it simple
One account for buying, selling, financing and looking after your home. Your professionals work in one place, and Naya, our assistant, keeps track of what’s done and what comes next.
Find the home, and the people to buy it with
- Search real listings and save the ones worth a second look.
- Tour and make an offer with your own agent, or a partner agent from any listing.
- Naya keeps the list of what’s done and what’s next, so nothing slips while you look.
Why Finaya
More choice, less chasing
A marketplace means you’re never tied to one company’s people. Every professional a home needs is in one place, and the choice stays yours.
Your pros or ours
Keep the agent, lender or inspector you already trust, or choose one from the Finaya network. You’re never required to use ours.
Every option side by side
See providers’ profiles and homeowners’ ratings next to each other, and have Naya explain your loan options in plain words.
One place, one assistant
Naya keeps your place from the first budget to the keys, and after, so you never start from scratch.
How it compares
Doing it yourself keeps every choice open and every task on your desk. One agent or one lender is simpler, but you see one set of people. Finaya keeps the choice and takes the chasing.
| On your own | One agent or lender | Finaya | |
|---|---|---|---|
| Pros for every step, in one place | No | No | Yes |
| Keep the pros you already trust | Yes | No | Yes |
| Compare options side by side | No | No | Yes |
| One assistant who knows where you are | No | No | Yes |
| Free to start | Yes | Yes | Yes |
Marketplace
Every professional a home needs
Agents and loan officers to buy and finance, then the inspectors, insurers, title companies, movers and contractors who come after. Their profiles and homeowners’ ratings, in one place.
Available now
Real estate agents
Keep your own, or connect with a partner agent from any listing.
Loan officers
Licensed loan officers at Finaya Home Loans, or the lender you already use.
In the Finaya marketplace
Inspectors and appraisers
Find an inspector or appraiser.
Insurance
Find homeowners cover.
Title and escrow
Line up closing early.
Movers
Find help for the big day.
Contractors and home services
General contractors, HVAC, plumbing, electrical and roofing.
Financial advisors
Plan beyond the mortgage.
Licensed professionals with public profiles and ratings from homeowners. Sign in to browse them by category and state in the marketplace, and contact them directly.
Are you a pro? List your business
Naya
Guided by an assistant. Decided by you.
Naya is Finaya's assistant. Ask about buying, financing, owning or selling in your own words, and it answers plainly and points you to the next step.
Knows where you are
An account is what lets Naya remember what you are working on, from one step to the next, so you do not start from scratch each time.
Takes you to the next step
It can take you to the page where your next step lives, and on a home search it narrows the list from a description of what you want.
The decisions stay yours
Naya guides you from your home search to your mortgage application, and never chooses your agent, makes an offer or approves a loan for you.
A person when you want one
Call our team on (803) 526-7190, Monday–Friday, 7am–7pm ET.
Conversations are handled under our privacy policy.
Questions
What people ask first
Straight answers to the questions we hear most. Naya can take the rest, and so can our team.
Is Finaya free?
Yes. Creating an account, searching homes and asking Naya cost nothing. The professionals you choose charge for their own services, as they would anywhere.
Do I have to use your agent or lender?
No. You can keep any agent, lender or provider you already trust, at any step. You’re never required to use a Finaya provider.
Who is Finaya Home Loans?
Finaya Home Loans is a licensed mortgage broker (NBI Financial Group LLC, NMLS ID 2354884). Loans are made by third-party lenders and remain subject to their underwriting and approval. Finaya Home Loans is owned by Finaya; our affiliated business disclosure explains that relationship.
What is Naya, and is it a person?
Naya is Finaya’s AI assistant, not a person. It answers in plain words and points you to your next step. It never chooses your agent, makes an offer or approves a loan for you: people do that.
Can I talk to a person?
Yes. Call our team on (803) 526-7190, Monday–Friday, 7am–7pm ET, or write to contact@finaya.com.
For professionals
Work with Finaya
The marketplace works both ways. Homeowners find you here, and Naya helps with the busywork.
Real estate agents
Meet buyers and sellers where they start, and keep every showing and offer in one place.
Loan officers
Naya guides borrowers through the application and tells you what’s still missing.
Service businesses
Inspectors, insurers, title, movers and contractors: list your business in the marketplace.
Plainly stated
Clear about who does what
Buying a home involves licensed work and real money. Here is who does it.
A licensed mortgage broker
Finaya Home Loans is a licensed mortgage broker (NBI Financial Group LLC, NMLS ID 2354884). Loans are made by third-party lenders and remain subject to their underwriting and approval.
Your choice of provider
You can use any agent, lender or provider you like, at any step; nothing here requires you to use ours. Finaya Home Loans is owned by Finaya, and the disclosure below explains that relationship.
People you can reach
Call (803) 526-7190, Monday–Friday, 7am–7pm ET, or write to contact@finaya.com.
Start with the step you are on
Creating an account is free. Finaya keeps your place, from your first budget to the keys and, one day, the sale.